THE DRINKING COACH

Project Scope: Digital Storytelling | Short-Form Video Production

Challenges & Goals

Tiffanie Barriere, a renowned beverage creative, sought assistance in creating content for her social media channels. With a focus on cocktails and non-alcoholic beverages, we collaborated on several projects, including brand partnerships. Our goal was to capture Tiffanie’s mixology expertise through engaging video content that aligned with her vision and the needs of her brand partners.

Approach & Process

We worked closely with Tiffanie to ensure her vision was realized while also balancing the brand’s goals. To ensure clarity and alignment, I provided storyboards that helped Tiffanie visualize the final product before the project began. This collaborative approach allowed us to produce content that was both authentic and strategically aligned with her brand.

Results & Impact

The videos created for Tiffanie’s social media and brand partnerships were well-received, driving engagement with her audience. Brand partners expressed satisfaction with the final content, as it helped elevate their online presence. Additionally, the videos highlighted Tiffanie’s bartending expertise, solidifying her reputation in the beverage industry and connecting with her audience in a meaningful way.